Organising a successful corporate event, whether it’s a seminar, teambuilding or gala evening, can seem like a complex task. But by following a few key steps, you can create a memorable and successful event.

1) Define your objectives

It’s very important to structure your objectives . Are you organising this event to strengthen your team, launch a new product or celebrate an anniversary?

You also need to target the audience, whether it’s your staff, customers or partners. The message to be conveyed must be precise: is it to thank your staff, to encourage them, or do you want to show off a new product to potential customers?

2) Draw up your budget

Take into account all your expenses, the venue, catering and entertainment, and prioritise them.

3) Choose a date and venue

Take your guests’ schedules into account and avoid holiday periods. Contact a venue suited to your size and your event as soon as possible.

4) Create a detailed programme for your successful corporate event

Offer a varied programme tailored to your audience.
If you need outside speakers, contact them in advance.
Don’t hesitate to identify the key moments of your evening and highlight them.

5) Communicate

Send out clear, comprehensive invitations fairly quickly and follow up with your contacts a few days before the event.
Use social networks and your website to communicate about the event.
Don’t forget to inform your guests about practical details such as access, parking, etc.

6) Plan for the unexpected

You always need a plan B, and if you’re planning an outdoor cocktail party, don’t forget that the weather can play tricks on you. If possible, have a team on hand to deal with the unexpected.

At the château, we have a space that can accommodate up to 120 people in the event of rain. What’s more, our team is on hand to deal with any last-minute problems.

By following these steps, you’ll be able to organise a successful and memorable corporate event. But if you don’t have time, don’t forget that at Château la Beaumetane we offer turnkey events with a fully personalised service to meet all your requirements.